Supply Chain Operations Management
Faculty of Business and Law
MODULE NAME: Supply Chain Operations Management
Feedback and Grades due:
Please read this assessment brief in its entirety before attempting your assignment.
A manufacturing organisation which supplies the construction industry is currently reviewing its manufacturing processes in order to improve production, reduce lead-times and increase customer response. This is an attempt to keep up with demand and increased customer requirements.
The organisation manufactures Door Hinges from different raw materials as the main product, as well as other ironmongery products which are fitted to doors.
The product specification and order sizes can vary from batch to batch depending on customer requirement. On average 50% of the product output is made up of standard sizes which can be stocked and the other 50% are specific sizes and specific raw materials which are specified at the point of the customer placing the order. Raw materials have long lead-times but can be obtained from several different suppliers.
Customers expect the manufacturing company to deliver products within a short lead-time and this is due to the fact that doors are fitted at the end of the construction process. An additional issue is that the purchasing of these products can be overlooked until a few weeks of the building completion hence late orders come in all the time.
Company B is also looking to improve its manufacturing process in order to increase competition in the market as well as reduce inventory costs and have a better managed cash flow (capital management).
The organisation is currently holding high levels of inventory and in contrast to organisation A, organisation B has a small number of variation on the manufactured products as well as a more consistent order size.
Despite the fact of having a good forecast from its customers, organisation B still has lead-time issues and parts are accumulating all around the shop floor due to the high number of works in progress (WIP).
Give a brief description of lean versus agile supply chains identifying which strategy would apply to which organisation and why (25%)
Identify the benefits and pitfalls of each strategy giving examples from the real world (25%)
How could these strategies be implemented by either company A or B and what considerations need to be made in each case (25%)
Give a real world example of an organisation that has successfully implemented one (or both) of these strategies and evaluate the success it has achieved since implementation of the strategy (25%)
The learning outcomes that are being assessed in this assignment are:
a. Apply and reflect critically on the Supply Chain Management Models as a basis for effective resource management.
b. Distinguish between key supply chain concepts and techniques and apply appropriate ones for controlling and planning cross functional operations.
c. Evaluate and synthesise the various definitions of quality in an operational context and identify opportunities for quality improvement.
d. Demonstrate an ability for problem-solving in complex scenarios.
Your grade will depend on the extent to which you meet these learning outcomes in the way relevant for this assignment. Please see the grading rubric at the end of this assignment brief for further details of the criteria against which you will be assessed.
The maximum word limit for this assignment is 2,400 words
In accordance with the, as stated in section 4.40 where a submission exceeds the stipulated word limit by more than 10%, the submission will only be marked up to and including the additional 10%. Anything over this will not be included in the final grade for the assessment item. Abstracts, bibliographies, reference lists, appendices and footnotes are excluded from any word limit requirements.
In line with section 4.41 of the same Policy, where a submission is notably under the word limit, the full submission will be marked on the extent to which the learning objectives have been met.
Rubric Assignment 2:
Learning Outcomes addressed through this assignment
No submission / no evidence
Work submitted is of no academic value / nothing submitted
Evidence included or provided but missing in some very important aspects.
Of satisfactory quality, demonstrating evidence of achieving the requirements of the learning outcomes
Of sound quality, demonstrative which is sufficient and appropriate to the task or activity
Of high quality, demonstrating evidence which is rigorous and convincing, appropriate to the task or activity
Of very high quality, demonstrating evidence which is strong, robust and consistent, appropriate to the task or activity
Distinguish between key supply chain concepts and techniques and apply appropriate ones for controlling and planning cross functional operations.
Falls well short of the threshold standards in relation to one or more area of knowledge, intellectual, subject based or key skills
Knowledge base is coherent and of appropriate depth/detail for the field of study, including an awareness of current theories and issues
A firm, detailed/ comprehensive knowledge base for the field of study and its developing and provisional nature, including a good grasp of current theories and issues both abstract and practical
Strong comprehensive/detailed knowledge base for the field of study, including an assured grasp of concepts, principles and major theories. Some awareness of the provisional nature of knowledge
Rigorous, comprehensive and detailed knowledge base, including awareness of the provisional nature of knowledge.
Evaluate and synthesise the various definitions of quality in an operational context and identify opportunities for quality improvement.
Insufficient evidence of the ability to sustain valid argument, critically evaluate evidence from a range of sources, transfer or apply skills to solve problems in relation to threshold standards of competence.
Primarily derivative, with limited evidence of autonomous/creative analysis, synthesis, and evaluation or application.
Some evidence of the ability to analyse new or abstract, synthesise data/concepts, critically evaluate and apply appropriate methods/techniques
Evidence of considered and confident analysis of new/abstract data/situations, synthesis of data/concepts, critical evaluation of evidence and effective application of knowledge skills to address complex problems
Sustained ability to engage in analysis of new/abstract data and situations, with confidence and authority in application.
Demonstrate an ability for problem-solving in complex scenarios.
Major deficiencies in knowledge of wider context and implications.
Limited knowledge of wider context and implications.
Some understanding of wider context and implications
Good understanding of wider context and implications
Detailed understanding of wider context and implications
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